Shopee review
Updated September 28, 2026 · AffCue Editorial Team · Facts checked September 26, 2026
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Our verdict
Shopee pays 2.5-10% per sale on completed orders, which suits publishers already selling retail deals to audiences in asia pacific and latam. The rate is straightforward but capped, with no recurring commission, so steady volume matters more than clever link placement or one-off spikes in traffic.
Key facts
- Best for
- Retail deal publishers with an existing audience in asia pacific and latam.
- Commission terms
- 2.5-10% per sale (Source, checked September 26, 2026)
- Networks
- Involve Asia (Source, checked September 26, 2026)
- Recurring commission
- No (Source, checked September 26, 2026)
- Verticals
- Retail (Source, checked September 26, 2026)
- Pricing model
- CPS
- Features
- Direct program
- Region
- Asia-Pacific, Latin America
- Official website
- shopee.com
Pros and cons
Pros
- Commission runs 2.5-10% per sale on a cost per sale model, so earnings follow completed orders.
- Joining is direct, and the network Involve Asia also carries the programme.
- Coverage in asia pacific and latam gives publishers in those markets a retail programme to promote.
Cons
- Recurring commission is not included, so a buyer who comes back adds nothing for the earlier click.
- The floor of 2.5-10% per sale is low, so a small rate needs heavy order volume.
- Coverage stops at asia pacific and latam, so publishers outside those markets have no local programme to promote.
Who it suits
- Publishers with an audience in asia pacific and latam who can send deal traffic to a marketplace
- Retail content creators, since the vertical is retail
- Anyone paid on completed sales rather than leads, given the cost per sale model
Who should look elsewhere
- CashKaro, where 10% of friend's cashback pays on a friend's cashback rather than on your own marketplace links
- EarnKaro, where Up to 50% profit, 10% lifetime referral adds a lifetime referral share on top of profit
- Influenciador Magalu, which pays Up to 12% per sale as a single rate rather than a band a publisher can optimise
Commission and cookie
Shopee pays 2.5-10% per sale on a cost per sale basis, so money arrives only when a buyer completes an order. Recurring commission is not part of the deal, which means a buyer who returns to Shopee later pays nothing extra for the earlier click. The rate is the main lever a publisher can work with.
Frequently asked questions
How much does Shopee pay per sale?+
Commission runs 2.5-10% per sale, and the payout model is cost per sale, so earnings are tied to completed orders rather than clicks or sign ups. A publisher's income depends on how many referred buyers finish a purchase.
Does Shopee pay for repeat purchases from the same buyer?+
Recurring commission is not part of the programme: a buyer who orders again later does not add to the earlier referral. Commission of 2.5-10% per sale is paid once per completed sale, so volume has to come from new buyers.
How do you join the Shopee affiliate programme?+
Joining is direct rather than network only, and the programme also runs through Involve Asia. Commission is 2.5-10% per sale on completed orders for members on either route, with the rate the same in both cases.
Which countries does the Shopee programme cover?+
Coverage sits in asia pacific and latam, so the shopper has to be in a supported market for the sale to count. Publishers elsewhere would need audience from those markets to earn from the programme.
Is Shopee's programme a fit for retail deal content?+
The vertical is retail, which lines up with marketplace and deal content. Because the model is cost per sale at 2.5-10% per sale, the audience has to convert into completed orders for the numbers to work.
How does Shopee compare with CashKaro?+
CashKaro pays 10% of friend's cashback, a referral model built on a friend's cashback rather than on tracked marketplace orders. Shopee's 2.5-10% per sale is tied to completed purchases from shoppers in asia pacific and latam.
Should a publisher pick Shopee or EarnKaro?+
EarnKaro offers Up to 50% profit, 10% lifetime referral, which mixes a profit share with a lifetime referral cut. Shopee instead pays 2.5-10% per sale per completed sale and carries no recurring commission, so the two reward different kinds of traffic.
What kind of publisher earns most from Shopee?+
Publishers who can send a retail deal audience straight to a purchase, since the model is cost per sale and commission is 2.5-10% per sale. Recurring commission is absent, so repeat buyers add nothing and fresh traffic carries the earnings.
Sources
- affiliate.shopee.ph checked September 26, 2026
Backs: Commission terms, Features, Pricing model, Networks, Recurring commission
“Cost-per-sale affiliate commissions reported around 2.5-10%, up to ~9.1-10%”
- shopee.com checked September 26, 2026
Backs: Region, Verticals
“Choose a country or region.”
Compiled from 2 source pages, checked September 26, 2026. We did not open an account.
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