Etsy review

Commission is 4% per qualifying sale, a flat rate with no volume tiers to track. That puts the earnings side in plain terms: a publisher can work out what a given number of referred sales is worth before applying. The rate is also listed on its own as 4%, which helps when programmes sit side by side.

The window is 30 days from the click, which is the same as the median for ecommerce and retail programmes on the site (30). Longer windows in that group reach 180 days, so Etsy sits at the common setting rather than the generous end.

Recurring commission: no. The cps model ties payment to a qualifying sale rather than to a customer relationship, so a buyer who orders again later does not generate a further payment for the publisher. Anyone planning around the lifetime value of a buyer should read the terms as 4% per qualifying sale and nothing beyond it.

Enrolment is direct, with Rakuten listed as the network. Joining is an arrangement between the publisher and Etsy rather than a route through an agency's own approval process, and tracking sits inside the same programme. For readers used to cashback or referral schemes, the counterparty is the marketplace itself.

Commission is validated 30 days after sale, so a conversion has to clear that period before it counts as payable. That lag matters for cash flow: a referral made late in a month confirms later, and publishers planning around payment dates should build the same delay into their own forecasts.

It is a cost-per-sale model: cps. Commission follows a completed purchase rather than a signup, lead or click, which suits publishers whose traffic converts on intent. Publishers paid on leads would need a different programme, since nothing is due here until a sale qualifies.