Updated September 28, 2026 · AffCue Editorial Team
Hotmart vs Naver Shopping Connect
Facts checked September 26, 2026.
Facts checked September 26, 2026.
Where Hotmart and Naver Shopping Connect differ
| Compare | ||
|---|---|---|
| Publishers | 200,000Higher | 150,000 |
| Payout frequency | 30 days after sale | per completed purchase/booking |
| Advertiser fee | Transaction fee per sale, no monthly fee | Seller-set usage fee, paid only on sales |
| Tracking | Unique link sales tracking | dedicated creator link |
| Minimum payout | $50 | Not confirmed |
Same on both: Commission models (CPA).
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Key differences
- Publishers is higher at Hotmart: 200,000 vs 150,000.
- Founded is lower at Naver Shopping Connect: 1999 vs 2011.
Our verdict on each
Hotmart
Hotmart pays publishers a share of each sale worth up to 80% on a cps basis, and it suits affiliates selling retail offers in global markets. Payout access sets the pace: withdrawals open at $50 and commission is released 30 days after sale, so steady volume matters more than a single conversion.
Naver Shopping Connect
Naver Shopping Connect suits creators selling retail and travel products into South Korea, and it pays per completed purchase through a dedicated creator link to a base of 150,000 publishers. Recurring commission is no, so publishers after repeat income or revenue share should weigh admitad or a8.net instead.
Where they rank in our lists
| Ranking | Hotmart | Naver Shopping Connect |
|---|---|---|
| Affiliate networks | 73 of 363 | 40 of 363 |
| Ecommerce and retail programs | 15 of 151 | 3 of 151 |
A third option
Awin has publishers at 1,000,000, against 200,000 for Hotmart and 150,000 for Naver Shopping Connect.
Awin reviewEvery fact side by side
| Fact | Hotmart | Naver Shopping Connect |
|---|---|---|
| Legal entity | Hotmart B.V. | NAVER Corp. |
| Headquarters | Netherlands | South Korea |
| Founded | 2011 | 1999Lower |
| Support channels | Help centre | Not confirmed |
Affiliate programs
| Fact | Hotmart | Naver Shopping Connect |
|---|---|---|
| Commission terms | Up to 80% per sale | Commission per sale or booking via link |
| Recurring commission | Not confirmed | No |
| Pricing model | CPS | CPS |
| Features | Direct | Direct |
| Region | Global | Single country |
| Commission (%) | up to 80% | Not confirmed |
| Verticals | Retail | Retail, TravelCovers more |
Where each stands against the rest
| Fact | Hotmart | Naver Shopping Connect | Median |
|---|---|---|---|
| Publishers | 200,000highest quarter | 150,000highest quarter | 30,000 |
| Minimum payout | $50at the median | Not confirmed | $50 |
Median across 87 listed affiliate programs.
Pros and cons
Hotmart
Pros
- A 200,000 publisher base puts Hotmart above the 30,000 median for this group, so offers meet real traffic.
- Sales are tracked through a unique link, so a conversion credit stays with the link that produced it.
- Hotmart B.V. has run since 2011, so the platform is a long-standing operation rather than a recent setup.
Cons
- Support runs on help centre only, so a stuck payout has one documented channel to try.
- Commission is released 30 days after sale and withdrawals open at $50, so cash arrives well after the sale.
- The vertical mix lists retail, a narrow base for anyone promoting outside that sector.
Naver Shopping Connect
Pros
- Commission pays per completed purchase or booking under a cps structure, so earnings follow real sales
- A 150,000 publisher base gives a joining campaign reach beyond a cold start
- Direct promotion through a dedicated creator link keeps the creator relationship with the seller
Cons
- Recurring commission is no, so earnings depend on fresh completed purchases rather than repeat customers
- A single country scope limits campaigns to a single market rather than a global audience
- Only a cpa model is published for creators, against the wider choice at admitad
Who each suits
Hotmart
Who it suits
- Publishers already selling retail offers who prefer payment per sale over per-lead.
- Anyone running a link-based audience, since sales are tracked through a unique link per publisher.
- Publishers building a balance toward $50 who are comfortable with a fixed payment delay.
Who should look elsewhere
- Publishers who want lead or revenue share options, since Admitad runs cpa, cpl and cps.
- Casual dating publishers, since AWEmpire (LiveJasmin family, casual-dating tier) pays on PPL, PPLR and PPS.
- Publishers wanting a much wider network, since A8.net lists 3,726,707 against 200,000 here.
Naver Shopping Connect
Who it suits
- Creators already serving a Korean audience through shopping guides, reviews and deal posts
- Travel publishers promoting bookings into South Korea, covered by the retail and travel categories
Who should look elsewhere
- Publishers chasing revenue share, which admitad offers across cpa, cpl and cps alongside lead and sale pricing
- Publishers who want a larger network behind their links, a case for a8.net with its 3,726,707 publisher base
- Adult dating publishers, since AWEmpire's casual-dating tier runs PPL, PPLR and PPS this retail and travel programme does not offer
Country by country
| Country | Hotmart | Naver Shopping Connect |
|---|---|---|
| South Korea | No | Yes |
Questions about each
Hotmart
How much commission can I earn on Hotmart?+
Commission terms reach up to 80% of a sale, and the models listed are cpa and cps. The share itself is set per programme, so treat that figure as the ceiling publishers can be offered rather than a fixed rate for every offer.
How much do I need in the balance before Hotmart pays out?+
Withdrawals open once your balance reaches $50. That floor ranks 39 in this comparison, so a publisher testing a single programme has to build past it before seeing a first payment, which is worth weighing before signing up for low-ticket offers.
Naver Shopping Connect
How does Naver Shopping Connect pay creators?+
Commission is earned on a cps basis under Commission per sale or booking via link, and the per completed purchase/booking is what releases it. Tracking runs through a dedicated creator link, so a promotion is credited to its own link. Sellers set the rate inside each campaign, so the amount per sale depends on the product involved.
Does the programme pay recurring commission?+
Recurring commission is no, so a creator earns on a sale or booking once and not again on the same customer. The Commission per sale or booking via link on offer stop at the completed transaction. Publishers wanting a broader mix of structures can look at admitad, which lists cpa, cpl and cps.