Updated September 28, 2026 · AffCue Editorial Team
BetterHelp vs Monday.com Affiliate
BetterHelp
Monday.com Affiliate
Higher score in this comparison
What sets them apart
| Compare | BetterHelpReviewSee alternativesSee alternatives | Monday.com AffiliateReviewSee alternativesSee alternatives |
|---|---|---|
| Commission terms | $100-$200 per signup | Up to 100% first-year sales |
| Cookie window | 30 days | 90 daysHigher |
| Networks | Not confirmed | PartnerStack |
| Payout methods | Not confirmed | PayPal, Stripe |
| Payout frequency | Not confirmed | Monthly |
| Commission (%) | Not confirmed | 100% |
| Payout per sale or signup | $100 to $200 | Not confirmed |
| Verticals | Health | Not confirmed |
Same on both: Recurring commission (No).
We earn a commission when you sign up through links on this site. Partner status can affect where a brand appears in our rankings.
Key differences
- Cookie window is higher at Monday.com Affiliate: 90 days vs 30 days.
- Support channels: only BetterHelp offers Email.
- Support channels: only Monday.com Affiliate offers Chat.
- Pricing model: only BetterHelp offers CPA.
- Pricing model: only Monday.com Affiliate offers CPS.
- Features: only BetterHelp offers Direct.
- Features: only Monday.com Affiliate offers Referral.
Our verdict on each
BetterHelp
BetterHelp pays $100-$200 per signup on a cost per action model, with a 30 day cookie window and no recurring commission. It suits publishers with an audience already interested in therapy, counselling or mental health who can drive signups inside that window.
Monday.com Affiliate
The monday affiliate programme is the strongest earner in this group, suited to publishers selling project management software to new teams rather than to anyone chasing repeat payments. It pays 100% of first year sales on a 90 window, and payouts run Monthly through PayPal and Stripe.
Every fact side by side
| Fact | BetterHelp | Monday.com Affiliate |
|---|---|---|
| Pricing model | CPA | CPS |
| Features | Direct | Referral |
| Region | Global | Not confirmed |
| Founded | 2013 | Not confirmed |
| Support channels | Email, Help centre | Chat, Help centre |
Where each stands against the rest
| Fact | BetterHelp | Monday.com Affiliate | Median |
|---|---|---|---|
| Cookie window | 30 daysat the median | 90 dayshighest quarter | 30 days |
| Commission (%) | Not confirmed | 100%highest quarter | 12% |
| Payout per sale or signup | $100 to $200above the median | Not confirmed | $160 |
Median across 177 listed affiliate programs.
Pros and cons
BetterHelp
Pros
- Commission is a clear $100-$200 per signup per signup rather than a share of an unknown order value.
- A 30 day window matches the typical 30 for health and wellness programmes.
- The programme runs in global markets, so traffic outside a single country is not a barrier.
Cons
- Recurring commission is listed as no, so there is no tail of payments after a client stays.
- Support runs on email and help centre only, with no phone line listed.
- The 30 day window is short for readers who take weeks to decide on counselling.
Monday.com Affiliate
Pros
- A 100% commission rate on first year sales, well above the 25% to 35% recurring for 12 months that Jasper and FirstPromoter list.
- A 90 window, longer than the 30 most software programmes run.
- Payouts run Monthly, so a small referral can still reach the threshold in a reasonable stretch.
Cons
- Recurring commission is no, so a subscriber who renews pays nothing further, unlike the 25-30% recurring for 12 months at Jasper.
- The Up to 100% first-year sales is a first year rate, so a subscriber who stays past year one stops earning.
- Support runs on chat and help centre only, with none of the phone line that 26.9% share of the group offer.
Who each suits
BetterHelp
Who it suits
- Publishers writing about mental health, counselling or therapy who see a signup within a short window.
- Sites with a health and wellbeing audience, since the vertical is health.
- Anyone who prefers a single flat payment per signup over a share of sales.
Who should look elsewhere
- Publishers chasing lifetime value, since recurring commission is listed as no.
- Cashback style sites that would earn a share of every purchase, such as CashKaro at 10% of friend's cashback.
Monday.com Affiliate
Who it suits
- Publishers whose audience buys project management tooling for the first time, where the first year is the whole prize.
- Software review sites that can earn on a 90 window while a reader compares several work management tools.
- Anyone already working inside PartnerStack who wants one more software offer in the same dashboard.
Who should look elsewhere
- Anyone building a subscription renewal income, because recurring commission is no where FirstPromoter offers 25% to 35% recurring for 12 months.
- Publishers chasing a large one off payment per lead, where Crazy Domains NZ lists Up to $400 per sale on a domain sale.
Questions about each
BetterHelp
How much does BetterHelp pay per signup?+
BetterHelp pays $100-$200 per signup for a signup that converts, on a cpa basis. The rate is set per signup rather than tied to the value of a client's subscription, so earnings can be forecast from traffic volume.
How long is the BetterHelp cookie window?+
The cookie window is 30 days. That is the same length as the typical health and wellness programme at 30, and the same as the site average of 30 days across programmes.
Monday.com Affiliate
How much does the monday affiliate programme pay?+
The rate is 100%, published as Up to 100% first-year sales. That is a share of first year sales rather than a flat fee per lead, so the amount depends on the plan the referred subscriber picks and how long they stay in that first year. The model is cost per sale, and the programme is built around referrals.
How long do I have to convert a referral?+
The referral window is 90 from the initial click, which is longer than the 30 median in this software group. A reader who clicks, leaves to compare work management tools and comes back weeks later is still inside the window, which is the main practical advantage here for review style content.
Other matchups
BetterHelp
Monday.com Affiliate