Updated October 14, 2026 · AffCue Editorial Team
12Go Travel Affiliate Program vs eSky Partners
12Go Travel Affiliate Program
eSky Partners
Higher score in this comparison
12Go Travel Affiliate Program vs eSky Partners: the differences
| Compare | 12Go Travel Affiliate ProgramReviewSee alternativesSee alternatives | eSky PartnersReviewSee alternativesSee alternatives |
|---|---|---|
| Commission terms | 50% of 12Go commission | up to 10% per sale |
| Cookie window | Not confirmed | 30 days |
| Networks | Not confirmed | CJ Affiliate |
| Payout frequency | Not confirmed | within 14 days monthly |
| Commission (%) | Not confirmed | up to 10% |
Same on both: Verticals (Travel).
We earn a commission when you sign up through links on this site. Partner status can affect where a brand appears in our rankings.
Key differences
- Founded is lower at eSky Partners: 2004 vs 2012.
- Pricing model: only 12Go Travel Affiliate Program offers Revshare.
- Pricing model: only eSky Partners offers CPS.
Our verdict on each
12Go Travel Affiliate Program
12Go's affiliate programme names 12Go Asia Pte. Ltd. and 12Go Thailand Co. Ltd. as programme counterparties. Participation is subject to prior approval of an application.
eSky Partners
eSky Partners is a global travel programme for publishers already selling flights and holidays, and it runs through CJ Affiliate. Commissions run up to 10% per sale, the cookie window is 30 days, and payouts follow within 14 days monthly, with the group trading since 2004.
How they place
| Ranking | 12Go Travel Affiliate Program | eSky Partners |
|---|---|---|
| Travel programs | 18 of 34 | 5 of 34 |
Every fact side by side
| Fact | 12Go Travel Affiliate Program | eSky Partners |
|---|---|---|
| Pricing model | Revshare | CPS |
| Features | Direct | Direct |
| Region | Global | Global |
| Legal entity | 12Go Asia Pte. Ltd. | Not confirmed |
| Headquarters | Singapore | Not confirmed |
| Founded | 2012 | 2004Lower |
| Support channels | Help centre, Email | Not confirmed |
Where each stands against the rest
| Fact | 12Go Travel Affiliate Program | eSky Partners | Median |
|---|---|---|---|
| Cookie window | Not confirmed | 30 daysat the median | 30 days |
| Commission (%) | Not confirmed | up to 10%below the median | 12 |
Median across 177 listed affiliate programs.
Pros and cons
12Go Travel Affiliate Program
Pros
- The affiliate programme has two named counterparties: 12Go Asia Pte. Ltd. and 12Go Thailand Co. Ltd.
Cons
- Participation is not automatic; an application requires prior approval.
eSky Partners
Pros
- Direct access: direct means a publisher deals with eSky Partners itself, with CJ Affiliate named as the route in.
- A regular payout cycle, with commissions paid within 14 days monthly, which is easier to plan around than an ad hoc schedule.
- A 30 day window covers a reader who reads a guide and checks a fare before booking, the normal buying pattern in travel.
Cons
- The rate is capped at up to 10% per sale, well short of Divebooker Distribution Partner's 30% revenue share per liveaboard booking on liveaboard bookings.
- A 30 day window is the ordinary travel figure while travel programmes here reach 90 days, so late decisions credit elsewhere.
- Coverage is narrow, with travel as the only vertical, so a generalist site has no second category to promote from the same links.
Who each suits
12Go Travel Affiliate Program
Who it suits
- Prospective publishers assessing 12Go's affiliate programme.
eSky Partners
Who it suits
- Publishers with converting travel traffic, since the offer covers travel only and rewards completed bookings.
- Anyone who wants a direct relationship with the advertiser: direct with CJ Affiliate as the named network.
- Audiences spread across several markets, because the offer is global rather than tied to a single market.
Who should look elsewhere
- Divebooker Distribution Partner readers who want a larger slice of each booking: it pays 30% revenue share per liveaboard booking.
- CashKaro readers after referral cashback: CashKaro pays 10% of friend's cashback, not commission on a travel booking.
- Publishers after a shopping offer rather than a travel one: Naver Shopping Connect pays Commission per sale or booking via link.
Questions about each
eSky Partners
What commission does eSky Partners pay?+
The programme pays up to 10% per sale for a completed sale, which is the headline rate rather than a guaranteed return on every link. The rate suits publishers with existing travel traffic, since volume and product mix decide the final take.
How long is the cookie window?+
Attribution runs for 30 days after a click, which is the common window for travel offers. A reader who compares fares and reads guides over several visits still credits, but a much later booking falls outside the window.
What kind of commission model is it?+
It runs on a cps model, so a commission is due when a booking completes rather than when a lead is captured. That suits publishers who can send buying traffic, and suits them less if their pages attract comparisons without sending clicks through to a fare.
When are commissions paid out?+
Approved commissions are paid within 14 days monthly, so the schedule is regular rather than on request. Earnings sit with the programme until the cycle closes, which matters for anyone watching cash flow month to month.
12Go Travel Affiliate Program
eSky Partners