Updated September 28, 2026

What is Pricing model?

In short

The basis a programme pays on: a sale, a lead, or a share of the revenue a sale produces.

The pricing model is the basis a programme pays on. A per sale model pays a share when a purchase completes, a per lead model pays when a qualified lead is delivered, and a revenue share model pays a portion of what the sale earns. 1-800 Contacts and 100% PURE Affiliate Program run on a per sale basis, 1-800Accountant Affiliate Program covers both per lead and per sale, and 12Go Travel Affiliate Program pays a revenue share. The model tells a publisher which conversion their traffic has to produce.

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